In the spring of 2015 I was assigned to create a new brand for Adage. The old look & feel of the company was outdated and had always lacked a theme and a real visual identity. After a few weeks of concepting and trying to find meanings in all the wrong places I came up with an idea focusing on the core values of the company and the employees themselves - trustworthy, emphatic, good people who love what they do. Based on this I created a “digital heart”, which illustrates the cutting edge expertise in a heart / diamond -like shape. I was also responsible for creating a new website for the company.