In 2016 was asked to design a logo and visual identity for a startup specialized in BI solutions and dashboards for Qlikview and Qlik Sense platforms. Before I could get started the name had to be discovered and after a few days of intense brainstorming the client finally settled for Cubiq Analytics.

After experimenting with different styles and techniques for the logo, I provided the client a visual identity based on a minimalistic polygon design, which felt almost too obvious but in the end made sense once placed together with the company name. The branding sticked and became an essential part of Cubiq's identity.

Less than 3 years later Cubiq had grown into one of the tailblazers of Finland's business intelligence field. Today Cubiq employs more than 60 employees.